24.00.00 Culturology
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ARCHETYPES IN RELIGION: FUNCTIONS AND METHODS OF RESEARCH
Description
The concept of archetype, introduced by Swiss psychoanalyst Karl G. Jung, eventually went beyond psychoanalytic research area. The concept of archetype was represented in philosophical and cultural context and in each of them, it has acquired a specific connotation. Being the structural elements of the human mentality, archetypes take key position in the culture. Their formative functions contribute to the expression of archetypes on the level of mythology and religion. These eternal symbols, originated from the depths of consciousness, are implemented universally and spontaneously, being manifested largely in religious culture. The article is devoted to the peculiarities of the functioning of the archetypes and identification of their main functions. In addition to that, this article marks the problem of choosing methodology for archetype research. This research allowed to identify the main function of archetypes such as regulative, integrative, protective and communicative
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BALMONT - A CHILD OF DOSTOEVSKY’S EPOCH
Description
What connection is more stable: Balmont and Nietzsche or Balmont and Dostoevsky? Finding some similarities of childhood motives in the works of Balmont and Dostoevsky, the author of the article shows that Balmont glorifies the childhood of the child of God, perceiving him as " the first word ", etymon of human life and personality, deprived of any subjective description appearing in the primordial, - paradisial - content and spontaneity. In this "guarding genius" of Dostoevsky became a support for a prominent poet whose faith gave amazingly generous harvest in 20-s, when reference to Dostoevsky became permanent
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Description
The image of the Other/Alien is the litmus test according to which researchers can determine the state of the disease of society, its fears and hopes in a certain period of social and cultural development. The author of this article on the example of fictional Other/Alien, has manifested the images of superheroes and supervillains of American comics; he proves the relationship between attitudes of society, paradigmatic for certain periods of the history, with the construction clothing marker Other/Alien. Turning to the two periods of XX century American history, the researcher has traced the evolution of the characteristics of narrative images, typical for these stages, revealed the main socio-cultural processes that influenced the creation of such images in popular culture, and came to the conclusion that the mood of the American Society of the Great Depression period and the World war II is well reflected in the narratives of the time, in particular, in the comics. Clothing of superheroes like images Other / Alien were dictated by certain cultural, historical, social, and political ideas. During the Great Depression, Another becomes a “good” alien. His appearance is caused by the mood and hopes of people of that time; the character appears to be able to change the usual course of things. The Second World War gave birth to a new type of the Other, the personification of all US national values. Another - now is not an alien. He is one of us, but he has the same supernatural powers aimed at justice, not only in the mood of the American Society but in the whole world
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THE GENESIS OF ORNAMENTAL EMBROIDERY IN ANCIENT RUSSIA
Description
The article traces the history of origin of ornamental embroidery in Ancient Russia and the use of works of the embroidery in the design of Christian worship. The process of creation and artistic features of the medieval Russian art sewing is also presented in the article
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Description
In the article, the features of style and environmental organization of merchant’s mansion in the Kuban Region are studied. Using the different evidential materials the authors describe the artistic preferences of merchants and noblemen, those were fixed in the buildings’ architecture of the surveying historical period
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TO THE QUESTION OF STATE SUPPORT OF SMALL BUSINESS ON IRRIGATED LANDS
Description
This article analyzes the economic development of agriculture which is possible in terms of market unity and public relations and the need for state support of small business on irrigated lands
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NOBILITY IN THE RUSSIAN EMPIRE OF XVIII-XIX CENTURIES AS A PARALLEL CULTURAL SPACE
Description
Parallel cultural space is a phenomenon within heterotopia. All cultural processes and phenomena, taking place there, operated by special laws and regularities. The author substantiates the fact that the nobility in Russia XVIII-XIX centuries is a special time-space with features of parallel cultural space. In particular, a comparison with other privileged strata of the population of the Russian state, the analysis of internal processes and phenomena proves this fact. Originating in the XII century, among the younger princely nobility went quite a long way in the formation of a special service estate. In the XVIII century is its final form as an aristocratic layer Russia, and the author argues that it is from this time can be observed heterogeneity of the space in which the nobility and there. His positions, access to the broad cultural, political and social benefits provide excellent conditions for the separation of the nobility in a single cultural space, which, in turn, determines the new phenomena. This fact forces us to take a fresh look at the problem in a certain culture formation development in the environment for cultural security problem and reveals the principles of heterotopic spaces functioning
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MAIDEN HEADWEAR OF THE RUSSIAN NORTH IN TRADITIONAL RUSSIAN CULTURE OF XVIII-XIX
Description
The author carried out a research about folk motifs in maiden headwear in the Russian north. The author finds out that headwear is an important part of women’s clothing that reflected aging and social changes in the lives of Russian women. Headwear had certain elements of the Upper world– the sun, water, goddess outstretching their hands into the sky. The author found out that a lot of attention was attached to a human head in women’s headwear: it had solar symbol on most of the embroidery (a radiant disk). If there were five elements on maiden’s bands, it was an indicator of a child-bearing age and often was followed by a marriage. A decorative element with 5 beams and female bodies with outstretched hands indicated her maidenhood, a connection with the sun and upper gods. Seven fragments of this pattern at the top point to child- bearing goddess; 7 pointy lines on the top on the headwear in the Russian north. The author also explains the meaning behind motifs on the headwear which represents a cosmologic system; it emphasizes the connection with the Universe. The author concludes that those motifs also revealed a complex nature of human outlook as helped ward off sinister forces. The symbols are multifaceted and require profound understanding. The structure per se expresses in every component a complex nature of the world
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DESIGN IN ACTUAL ADVERTISING DISCOURSE: SOCIAL AND CULTUREL MEANING AND FUNCTIONS
Description
The article is devoted to the theoretical coverage of the actual system of modern humanitarian knowledge of design concepts and advertising discourse. Design theory and the concept of advertising discourse are considered in relation to the area of advertising communications, in terms of design technology. The article also gives definitions of the concepts of "design", "advertising discourse." It is concluded that the application of the theory of design and advertising discourse mastering concepts help to understand the mechanism of transmission of cultural meanings through its own figurative and graphic design tools
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DICHOTOMY OF THE IMAGES OF SUPERHEROES AND SUPERVILLAINS IN AMERICAN COMICS
Description
The article examines the dichotomy of the images оf Alien/Another. Having considered the main points in understanding of this phenomenon, the author analyses the phenomenon of Alien/Another on the example of the images of superheroes/supervillains, identifies the dominant features in the images and proves the dichotomous relationship between them by using mathematical and statistical methods. On the basis of the study the author proposes the use of old mathematical methods in the new field of activity, in the specific case when working with an array of data, including artistic and cultural imagery