
name
Koltakova Galina Vladimirovna
Scholastic degree
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Academic rank
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Honorary rank
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Organization, job position
• Lugansk National Agrarian University
ассистент кафедры экономической кибернетики
Research interests
экономико-математическое моделирование, программирование
Web site url
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0
TOP5 co-authors
—Articles count: 1
Сформировать список работ, опубликованных в Научном журнале КубГАУ
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THE DEFINITION OF THE COMPETITIVE STRATEGY OF THE ENTERPRISE
Description
In the modern conditions of development and improvement of technical and technological factors of the development of production, it is necessary to approach to issues of planning and further development of the enterprise more carefully, taking into account the volume of production and number of sales. Process of production depends not only on internal factors. It depends also on external factors related to the external environment of a business entity. The activities of marketing services should be focused on the choice of development strategies, which allowed maximizing profits and minimizing risks associated with the accelerating changes in market conditions. The relevance of the topic is due to insufficient experience of the use of methodological approaches associated with the use of economic as the market potential. Theoretical aspects used in practice and agricultural enterprises in modern market conditions will be able to use of available resources to define their own goals. It is especially important to consider the risks associated with competitive advantage of other goods producers. One of possibilities will allow agricultural enterprises to improve their performance in selling the products used in completing the models. The main feature is the consideration of factors under uncertainty associated with a competitive advantage. Thus, modeling of production volumes and range of products will allow the company adapt quickly to external conditions and increase the volume of realization of the product