№ 133(9), November, 2017
Public date: 30.11.2017
Archive of journal: Articles count 94, 254 kb
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Description
The problem of TNCs expansion as an objective factor of globalization is urgent for the Russian economy at the present stage. The process of TNCs expansion has gone through several stages, and has its positive and negative consequences. The contradictory nature of TNCs introduction and operation on Russian consumer market affected its boundaries, structure and volumes. A number of the transnationalization indicators in the sectors of Russian economy reached their ultimate values. This involves assessing the consequences of transnationalization in the context of country's economic security, identifying measures of state policy to protect the borders and economic potential of the consumer market. The aggregate of state measures in industrial and structural policy should be aimed at accelerating domestic production growth, formation of stable borders and volumes of the consumer market, and ensuring the effectiveness of its functioning
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Description
The article defines the main principles of formation of the digital economy of Russia, giving opportunities for the Russian market, allowing more flexibly and effectively integrate with global markets. We have given the expected effects of the formation of the digital economy. We have presented tendencies of global information integration, enable us to significantly expand the Russian it market and the market of financial technologies. The influence of the ecosystem of the digital economy for the modernization of the banking sector. Today one of the major players in financial markets of the Russian Federation of Sberbank of Russia shows the largest percentage of innovation. Thanks to the use of artificial intelligence in making decisions during the first half of 2017 Sberbank of Russia earned 371 million, higher than last year by 38%. In the future Sberbank plans to fully move into the digital space and create a new banking platform. The study highlighted opportunities offered by the ecosystem of the digital economy: the globalization of the world economic space; the blurring of the boundaries between the economies of developed countries; a significant proportion of global investment in research projects and technology start-UPS dedicated to artificial intelligence, robotics, big data technology; a high percentage of use of new information technologies and cloud computing in the economy. And also, the possibility of using digitalization for the whole new level of human development
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Description
In the given article, we explore the territory organization of tourism in the Krasnodar region. General route models of trips are considered. M. Clauson’s theory about dependence demand of distance of a trip is explored. Also, the efficiency of testing this theory in modern conditions was taken up. Theoretical and practical aspects of clusters in a tourist-recreational complex, such as substance of cluster approach in tourism, ways of determining the geographic boundaries of clusters and other details are investigated. The territory of the Krasnodar region has grate tourist potential, but the flow of tourists is very unevenly distributed. This is the reason why a new one clustering of the Black Sea cost in the region is offered. It means care of the administrative boundaries of municipalities and zoning on the basis of accessibility of attractive excursion objects in respect to distance and influence of environment. This way of management of coastal zones in the Krasnodar region helps to govern all resources more rationally. It also provides confident development of tourism
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PERSONALITY TRAITS OF PRESCHOOL CHILDREN RELATING TO THE USE OF EGADGETS
19.00.00 Psychological sciences
DescriptionThe article considers the important aspect of the problem "Parent – child – e-gadget" for the study of the personality traits of children differing in the use of e-gadgets. These personality traits pertain to social and personal properties, to acquired gaming abilities, to elements of identity. The authors have highlighted the content of the terms used in the study of peculiarities of development of personal-social qualities of children. Methods developed by the authors for their empirical research are: the questionnaire "The Use of E-devices by Children", the expert survey "Socio-personal Characteristics of a Child", the monitoring "The Child's Ability to Play Egadgets," the expert survey "Elements of Identity of a Child". The study involved 78 children from six to seven years, pupils of preparatory groups of preschool educational institutions of the village Poltava (the Krasnodar region). Three groups of parents were identified that differ in norming of using a gadget by a baby: "Any gadget allowed" (42%), "Only one gadget allowed" (46%), "No gadgets allowed" (13%). The article presents the analysis of data of the empirical research of three groups of preschool children, depending on the level of norming of using e-gadgets by children. In conclusion, the authors identified personality traits (pertaining to social and personal properties, to acquired gaming abilities and elements of identity) of children differing in the use of e-gadgets
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CALCULATION OF MELTING RATE OF DEBRIS-COVERED AREAS OF A MOUNTAIN GLACIER
DescriptionConsiderable parts of the ablation zones of mountain glaciers in various mountain systems of the World are covered with rocks (dibris). Heat and physical properties of debris layer are very different from those of ice. Debris layer determines ablation rate and ice run-off regime. Dependently on thickness, it can accelerate ablation or totally isolate ice cover from melting. To describe ablation rate in a mathematical model correctly, one needs to include in it a block responsible for heat exchange of debris-covered areas with the atmosphere. In the paper, we consider an algorithm for calculation of ablation rate under the layer of debris, which is to be incorporated to the surface mass balance model. We also describe results of calculations of temperature distribution in a debris layer and estimates of ablation rate under the latter. All calculations were carried out for heat and physical properties of Djankuat Glacier in the Central Caucasus
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THE DEVELOPMENT OF DESIGN THINKING OF BACHELORS AS A WAY OF PROFESSIONAL COMPETENCES FORMATION
DescriptionThe article reveals the problem of inconsistency of modern professional education structure of the labor market needs. The considered possibility of formation of professional competence of bachelors of design through the development of personal qualities in the design activity. The authors propose a solution to the problem, which is to focus University education on the formation of the model competence designer. The concept design represents the art and design work based on advanced design thinking, which is based on creative thinking and practical skills, backed up by self-organization of personality. Competence includes knowledge, skills, abilities, personal qualities and under certain conditions, these categories may be considered from the standpoint of professional competence. The authors mean by the methods of formation of professional competence of certain techniques and ways of interacting of the teacher and the bachelors of design in project activities that conform to the competence approach in education aimed at the formation and development of social, communicative, professional and other qualities of the person. This allows students more fully realized in modern socio-economic conditions. In the modern educational process by preparation of bachelors of design the authors identify methods of activization of educational activity, organization of independent work and research activity of students, as most conducive to the formation of common cultural and professional competences of future designers
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22.00.00 Sociological sciences
DescriptionModern representations of threpsology demonstrate importance of harmonization of eating which consists in providing an organism with all necessary feed elements in full and energy in the corresponding quantities and ratios. The causes of obesity and measures against it, sedentary lifestyle and diseases associated with these factors. Social significance of the problem evidence of the need to combat the spread of obesity. It is established that since 1975 the number of people suffering from obesity worldwide has increased more than three times; more than 1.9 billion adults, 18 years and older were overweight, of which over 650 million people were obese; 39 % of adults 18 years and older, were overweight, and 13% were obese. The situation with obesity in the CIS countries is ambiguous. In the post-Soviet space, the situation with obesity in adults and children gradually becomes threatening. Domestic and foreign experience indicate that the most accessible and economically feasible method of correcting the nutrition and health of the population is the inclusion in the diet of modern man healthy food, having direct functional properties
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PROBLEMS OF RESTORATION OF NATIONAL AUTONOMIES OF REPRESSED PEOPLES
DescriptionThe article attempts to highlight the problems of restoring the autonomies of the repressed peoples of Russia during the Great Patriotic War. Karachais, Kalmyks, Chechens, Ingush, Balkars and other peoples were forcibly relocated to the eastern regions of the country, and their autonomies were abolished. And only after the death of Stalin began the process of softening the special settlement regime for deported peoples. However, the decisive role was played by the 20th Congress of the Party, held in February 1956. At a closed meeting of the congress, the eviction of peoples, NS. Khrushchev called "a gross violation of the national policy of the Soviet state." The Twentieth Party Congress proposed reviving the illegally abolished national autonomies of repressed peoples. Public condemnation of mass repressions against the peoples of the North Caucasus was of great importance for the fate of deported ethnic groups, facilitated a number of measures to restore justice
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THE DEVELOPMENT OF A DISTANCE COURSE IN THE MOODLE EDUCATIONAL ENVIRONMENT
DescriptionPresently, the problem of carrying into effect of distance technologies in higher education is becoming more urgent. The article analyzes various software products with the help of which a distance course can be developed, and the stages of its development are described. The choice of modular object-oriented dynamic learning environment Moodle as a system for organizing distance courses in higher education is founded. There are described not only the advantages of Moodle learning environment, but also the drawback which is connected with the impossibility to identify a user that requires additional use of information technologies. There are also regarded the methodical and technical features of the distance learning course development in this learning environment. A particular attention is paid to the interactive coordination of the teacher and students, which is realized by creating a chat or forum for convenient and fast exchange of messages between users, besides, the teacher has the possibility to monitor the work of students not only offering control and test tasks, but also determining the deadline for the assignment to be fulfilled, the possibility of a repeated access to correct errors. There is presented the experience of developing a distance course in the Moodle study environment at the Priamursky State University for the discipline "Theory of Probability and Mathematical Statistics"
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THE FUNCTIONS OF PROPER NAMES IN LANGUAGE FOR SPECIAL PURPOSES (LSP)
10.00.00 Philological sciences
DescriptionIn any language there are such lexico-grammatical categories of nouns as proper names and common names. This fact is explained with the speaker’s desire to differentiate homogeneous subjects to individual and unique subjects. Both has their own purpose. Functions and aims. Being one of the subsystem of national language, language for special purposes provides the professional communication of people in scientific, production and technical spheres. But compare with a common language, language for special purposes is more laconic and is limited with lexis of researched scientific part. A common language in a process of communication transfer intellectual and emotional information; in fiction there is also esthetic information, but language for special purposes transfer only intellectual information. So synonyms, homonyms and tropes are strange for language for special purposes. Naturally, the forms of Proper names and their role are restricted. The emotional sphere depends on the approval of the author (denotate). So, the emotions and estimation depend on the content not a form of the language