08.00.00 Economic sciences
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Description
The article formulates the concept and developed a notation for representing the organizational structure, allowing designing the organizational links with depth to the operations performed, and taking into account their branching. The main difference between the proposed concept and the notation of hierarchical levels and the composition of the organizational structure is the mandatory allocation of all posts, as well as the division of each link into two spheres: hierarchical structure and process structure (processes, functions, subfunctions, operations). Using the proposed notation, the concept of the application of queuing theory to the evaluation of links in the organizational structure was improved and expanded with application of efficiency models for single- and multichannel systems that were transformed to the average number of operations performed by the employee; average time of operations; the average number of operations that are pending and the average waiting time for operations. For their calculation, models for the intensity of the workflow and the intensity of operations were developed, based on the mathematical modeling of the annual workflow distributed on a working day, and the laboriousness of performing operations, combined into subfunctions, functions, and processes. To calculate the complexity of the operations, indicators were used for the frequency of the operations, subfunctions and functions, as well as an indicator of the duration of operations and the frequency of the execution of the chains of operations, subject to their branching
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Description
The integration of producers of raw materials and its processors into the agro-industrial complex is connected with the social division of labor, its specialization, the need for interaction between specialized branches and types of agro-industrial production. Agrarian enterprises are united in an effort to reduce the risk, the emergence of which depends on the climatic conditions, the spontaneity of the agricultural market, the dictates of processing enterprises, the need to increase the competitiveness of production. In the Russian practice, there were various organizational forms of integration, differing in the nature of economic ties between participants, the degree of independence of the enterprises entering the association, the combination of centralization and decentralization of management. Conventionally they are divided into associative - "soft" and corporate - "hard." The "soft" forms of association include as-association, union, non-profit partnership and strategic alliance. They can effectively function at the interregional level. A rigid type of integration ties is characteristic for combines, concerns, trusts, holdings. Agricultural consumer cooperatives are voluntary associations of legal entities and individuals residing or operating in a certain rural area on the basis of membership and pooling of money units in order to meet the needs of members in credit resources and other banks services. The conditions for the emergence of sustainable integrated associations in the agroindustrial complex require qualitative and quantitative analysis based on mathematical modeling
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Description
The article is an author's view on the problem of innovation and innovation environment applied to the oil industry of the country and its regions. The main task set by the authors during the study is the development of theoretical provisions for determining the priorities for the formation of an innovation environment in the Russian oil and gas sector and the development of methodological recommendations for the improvement of the innovation environment. For this purpose, the following tasks were accomplished: the essence of the innovation environment of the oil industry as an economic category was revealed and the priorities of its formation in the oil and gas complex of the region were justified; the methodological bases of the innovation environment analysis are substantiated and the priorities of its formation in the economy (structure, functions, indicators) are revealed; proposals to improve the innovation environment in the oil-producing region have been developed; methodical recommendations on the development of innovative processes in the industry have been formed. Concerns about fuel safety, environmental problems are growing in the society. Therefore, in this article, the authors propose their own approaches to the organization of interaction between the subjects of regional oil and gas markets, the external environment and municipal and state authorities on a science-based basis. The purpose of this concept is to create a local oil territorial production complex that will be dynamic, flexible, capable of rapid adaptation in changing conditions
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PRINCIPLES OF ORGANIZATION OF AGRARIAN PRODUCTION MANAGEMENT
DescriptionThe article discusses the issues of organizing the management of agricultural production; it reveals the properties of socio-economic systems as an object of management, provides an overview of existing approaches to management organization, concludes that the complexity and heterogeneity of socio-economic systems objectively determines certain specifics of the organization of their management systems; the content of the category "agroeconomic systems" and their specificity as an object of management are disclosed, a set of principles, reflecting the multifunctionality of agriculture and the totality of various aspects of managing agroeconomic systems of various levels is given. It is proposed to systematize the totality of these principles in the context of such groups as: theoretical and methodological principles (system approach, dynamism and variability of the functioning environment, integrated assessment of the development of the agricultural sector, balanced development of elements of agroeconomic systems), principles reflecting the specific features of the formation of agro-economy (taking into account the peculiarities of the natural and climatic conditions of development, taking into account the level of development of rural territories as a spatial basis for conducting agricultural production, taking into account the level of development of agricultural production, taking into account the level of investment attractiveness of the agricultural sector), principles ensuring balanced development of agro- (rational division of labor, rational distribution of production, proportionality of the development of elements of the agri-food complex, maintenance of the balance of economic interests of managing subjects), the principles regulating the formation of the management system (adequacy of the management system, the optimal balance between the elements of the management system, complexity, economy). It is argued that securing a high level of controllability of the agrarian production system is possible only if the effective interaction of all subjects of the management system is achieved through the coordination of their objectives and the definition of the scope of their managerial competencies
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COMMUNICATION ASPECTS OF DIRECT MARKETING
DescriptionThe article is devoted to one of the most effective modern means of promotion - direct marketing, which is provided with the help of high integration of marketing functions, high targeting, speed and interactivity are achieved in cooperation with target audience, and rationalization of communication costs is ensured. Direct marketing is described from three positions: as a distribution channel, which ensures the sale of the firm's product directly to the end consumer without the participation of trade intermediaries; as a means of promoting products, based on the use of databases and the combined usage of several forms of communication with the target audience; as a special kind of marketing activity (in a virtual environment). The authors refer direct marketing to synthetic marketing communication, formed on the basis of combining two key types of promotion - personal selling and advertising. The article deals with the key principles of using direct marketing and the main forms of its implementation. The article draws your attention to categories of suppliers that form direct marketing services. The types of organization of the communication process are distinguished through direct marketing, the stages of planning and implementation of the direct marketing campaign are described in details
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MARKETING AND ADVERTISING METHODS OF INFLUENCE ON BUYERS
DescriptionThe article discusses the various methods of influence used in advertising. We have discussed in detail the mechanisms for the awakening of a desire for purchase. We have analyzed marketing techniques used in the design of supermarkets
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ESTABLISHMENT OF THE RUSSIAN OILBANK PREMIER AS ONE OF WAYS TO INCREASE ENERGY SECURITY IN RUSSIA
DescriptionThe article deals with the energy security of Russia in conditions of sanctions and the globalization of the modern economy in the world community. It is substantiated that energy security is the main factor of political and socio-economic stability of each state. Russia is not an exception. For many years it has been the world's largest net exporter of oil and gas, mainly due to the weakness of the economic system, the main problems of the oil refining industry are considered, given The definition of energy security, the energy security of Russia is analyzed in the conditions of the crisis. An estimation of the export of domestic goods is given, the reserves of the regions are considered according to the level of extraction of oil resources, the rating of the largest oil companies is determined by the level of average daily oil production. It is concluded that for a successful export, the redistribution of significant oil reserves between regions within the country will require a relatively long period, not one or two years. It was revealed that the level of domestic production is not fully capable of providing consumers with the necessary products For which Russia implements the policy of modernization and reconstruction of the fuel and energy complex. Russia has been one of the leading oil exporters for many years, the main indicators of the oil sector have been examined, the definition of economic security and energy security has been defined. The energy security of Russia is analyzed in the conditions of the crisis, as well as the globalization of the world economy. A brief description of the energy security policy of the Russian Federation is given. An assessment is given of both the world oil sector and the Russian oil sector, based on this assessment, a conclusion has been drawn about the deteriorating conjecture of the oil industry. A correlation-regression analysis of the effect of oil prices on the quotes of the Russian ruble was conducted, and on the basis of the findings it was concluded that the Russian economy is in a sufficiently strong dependence on oil prices. The possible variant of reducing such dependence through the increase in the role of SPIMEX in the international arena and the creation of an oil benchmark in the Russian Federation is considered and described
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Description
The article examines the main trends and prospects of the Russian mortgage lending system development. It examines the current state of the mortgage market in the current socio-economic conditions in the Russian Federation. It presents an overview of the key market indicators of the past few years. At the moment, interest rates have decreased, compared to the previous year, therefore the banks’ lowest interest rates have been analysed. The article contains a review of the mortgage programs with the most favourable terms. The 2015 and 2016 results of the housing markets, housing construction and mortgage lending in the Russian Federation have been analysed. Having considered the dynamics of the debt on the mortgage loans that had been granted to resident individuals, it was brought out that the debt on mortgage loans in the period of the years 2013-2017 has been growing with each year. The article examines the conditions of getting a mortgage in 2017. Currently, the development of the mortgage loan system is constrained by several factors, in relation to which the article offers recommendations on the possible ways to improve it
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CURRENT ASSETS AND THEIR FINANCIAL AND ECONOMIC ESSENCE
DescriptionThe current assets essence is determined in the article. The optional balance between current and non-current assets, financing resources is established. The factors of current assets management mechanism, improvement efficiency are revealed
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Description
In this article, the issue of accounting for direct costs as part of the cost of construction works and services are considered, a characteristic is given to each of the methods presented in the work, and calculations are made on the basis of accounting data at LLC MontazhTechStroy. In the course of the analysis, positive and negative features of methods for writing off materially production costs within the research organization were revealed, conclusions were drawn in accordance with which proposals were made to rationalize the management accounting of the economic entity with respect to methods for writing off direct costs for the cost of finished goods (works, services)