Kuban State University
Author list of organization
List of articles written by the authors of the organization
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MARKETING TRENDS IN THE ACTIVITY OF THE LARGE RETAILER «TANDER»
DescriptionThis article analyses the development of marketing trends of retail organizations in Russia. It discusses the role of retailers in satisfaction of consumer demands. Company «TANDER» and its performance is analyzed
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COMPETITIVE ADVANTAGES AND CORPORATION CAPITAL FORMATION
DescriptionProblem of strategic management of competitive advantages formation and corporations development in post-industrial epoch on the basis of systemic-integrative concept of an enterprise by means of determination of different types of capitals, formation of capital grams, adequate corporative strategies and consisting of a main body and a framing of corporations capital is discussed in the article.
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ADOPTION OF TERMS AND MEANINGS OF DANCE AS A VARIATION OF DERIVATION
10.00.00 Philological sciences
DescriptionThe article describes the process of adoption of dance vocabulary terms. Terms, language units, which reflect cultural peculiarities of a definite people, facts of ethnic contacts, social, economic and cultural connections between linguistic collectives are objects of adoption. Process of adoption is characteristic for every language, and in particular, for English language vocabulary. Adoption is fulfilled by the language carrier or by means of a language-source, or through translation of foreign text.
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SYSTEM OF BALANCED INDEXES AND PROBLEM OF MONITORING OF A CORPORATION CONDITION
DescriptionProblem of monitoring of a corporation condition is discussed and its position in rival environment in the course of realization of chosen development strategy is determined in the article. It is offered to use balanced indexes to create measuring system.
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THE HUMAN CAPITAL IN FOCUS OF INVESTMENT ATTRACTIVENESS OF THE SOCIAL-ECONOMIC SYSTEM
DescriptionThe concept of the human capital and process of its formation were considered in this article. The effective utilization of the human capital allows to raise essentially competitiveness of social and economic system and therefore its investment attractiveness.
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19.00.00 Psychological sciences
DescriptionSemantic spaces of image-I of military school students of Russian, Chechen, Nogay and Daghestani nationalities are considered in the article. Method of personality semantic differential was used to study ethno psychological peculiarities of image-I. Research gives general characteristics of differences in structures of surrounding world presentation by means of structure of image-I on the base of the material of ethno psychological differences of respondents. It allowed to mark out definite characteristics, having the meaning under interpersonal interrelation as in everyday as in professional plans.
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22.00.00 Sociological sciences
DescriptionIn the article the problem of forecasting of adaptive possibilities of the person under structurally-substantial characteristics of an I-image is examined. The given describing kinds of structural characteristics of an I-image (friable, rigid, articulated) and their substantial interpretation that allows to solve a problem of forecasting of adaptive features of the person under characteristics of its semantic space are presented
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CATEGORY OF FINANCIAL STABILITY IN A CONTEXT OF MODERN METHODOLOGICAL DISCUSSIONS
DescriptionOne of key categories of research is the estimation of financial stability for support of stable functioning of the financial and economic mechanism of the enterprise
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REGULATION OF WATER IN THE KUBAN RIVER BASIN
DescriptionTechnical scheme of water regulation in the Kuban river basin, characteristics and work analysis of water intake, water regulating constructions of Upper, Middle and Lower parts of Kuban are presented in the article. Water calculations with an account of quests of water users and water consumers with the supply situation 50, 75, 95 % were done and their results on whole water complex on the branches of economics are presented.
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Description
The article covers a method of teaching for Kuban national costume presentation in imitative arts classes. The relationship between folk, imitative and decorative arts has been shown, aiming based on national traditions artistic and esthetic school education.